Joanna Newsom in Armani; image courtesy of wmagazine.com
So W just dropped news that Joanna Newsom has a proper follow-up to Ys and the subsequent Joanna Newsom and the Ys Street Band EP, the particulars to which twentyfourbit.com elaborated, all of which I know about thanks to GRCA’s Emily Marks.
Now, I’m not sure why it’s taking her so long to make another full-length, which I’m assuming Drag City is releasing. Some might speculate that her hiatus might be due to her relationship with SNL’s Andy Samberg. And while I have no problem with giving Samberg a good feminist hard time, I’m not entirely sure if her absence can be attributed to playing house. With recent appearances in trendy fashion magazines like W, much as she did earlier in her career with publications like PAPER, I think it might have something to do with playing dress-up.
The boys of Lonely Island with their dates at the 61st Annual Primetime Emmy Awards; image courtesy of aceshowbiz.com
Yikes! I realize those last two sentences might have infantilized the singer, something choruses of music critics do any time they call her voice “child-like.” What I mean is that Newsom has been mingling in the fashion world. Perhaps it’s no surprise that a long-haired, full-lipped, leggy white lady recording artist can get designers to take notice. However, I find it particularly interesting who she’s syncing up with, how this might help construct her image, and what all this might suggest about the commodification of indie. Because she’s not just putting on Armani. She’s friends with Rodarte, waxing pretentious about the collaborative process and wearing their designs to in-the-know, downtown fêtes.
Joanna Newsom representing Rodarte's Fall 2008 collection; image courtesy of obsoleteantics.blogspot.com
Sisters Kate and Laura Mulleavy, who created a label honoring their mother’s maiden name, Rodarte, have made quite a splash in the fashion world and on the red carpet over the past few years. They seem like cool ladies with whom I’d definitely want to watch some movies. Yet I’m still on the fence about their decidely avant-garde design aesthetic. I almost like a lot of it, but it gets way too drapey and twee at times — particularly when factoring in the cost.
Natalie Portman and Reese Witherspoon’s dresses for the 2009 Oscars were vivid shades of pink and blue, but the knotty bodice patterns and woozy detailing made me a bit nauseous. Similar situation with the dress Tilda Swinton wore for a premiere of The Curious Case of Benjamin Button – loved the color palette, wanted to rip off the sleeves. And in theory, I like the Rodarte sweater Kristen Stewart wore in last January’s Teen Vogue, but in actual practice, I have a hunch that I could find some moth-eaten angora free of charge if I just brave the family attic.
Cute sweater or is Kristen Stewart just wearing the empress's new cardigan?; image courtesy of flickr.com
That said, I like that Rodarte work with retailers like the Gap and Target to make their clothes more accessible and affordable. And they have made some killer, coveted items that I’d snap up if I had the money.
Reese Witherspoon's minty fresh Rodarte minidress; image courtesy of girladvantage.com
Michelle Obama wore a 2007 Rodarte dress to meet with Queen Rania in April 2009; image courtesy of paulrfrost.blogspot.com
But Newsom and Rodarte seems an interesting match. Though musicians pairing up with designers is nothing new (see also: Cher and Bob Mackie, Madonna and Jean-Paul Gaultier, Courtney Love and Christina Aguilera representing Versace, M.I.A. representing Marc Jacobs), something seems pretty perfect with the alignment here. Perhaps with the three ladies’ talk about collaborative processes, we’ll get to see a Newsom-designed collection, as we did with Chloë Sevigny’s 2008 collection for Opening Ceremony.
Chloë Sevigny models her own designs for Opening Ceremony, convincing this blogger that t-shirts can be successfully paired with strapless dresses; image courtesy of stylefrizz.com
This pairing might be read alongside what commercial ventures Newsom has entertained. In an era that has seen many independent artists rely upon advertising and television shows to get their music heard, Newsom’s music has been featured in several places. Often she has elected that her music be used in documentary work. However, The Milk-Eyed Mender’s “Sprout and the Bean” was featured in Victoria’s Secret’s Dream Angels ad campaign. Note that her voice is not heard in this spot.
Or it could be that a dress is just a dress. Which is fine too. But while I’m excited about hearing Newsom’s new album, I’ll have two labels on my mind when it comes out: Drag City and Rodarte.
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